Content licensing & usage rights
Content licensing lets you reuse a creator's content on your OWN channels — website, billboards, TVC, paid ads — after the campaign, for a set term. Creamatch arranges the usage rights and fee so you can extend the life of content that's working.
Best for: Brands that want to reuse high-performing creator content across their own owned and paid channels.
What are content usage rights?
Usage rights (licensing) give your brand permission to reuse a creator's content on your own channels — web, billboards, TVC, ads — for an agreed term. Creamatch arranges the licence and fee as an add-on.
How long can I license creator content for?
Common terms are 6 months, 12 months or perpetual. The fee scales with the term and is shown on your quote with SST separately.
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