Creator marketing. Made for Malaysia.

Find your creators.
Run your campaign.

Find Malaysian creators for your brand. Manage your UGC and influencer campaigns from shortlist to content approval and payment.

1,796approved Malaysian creatorsExplore our network

No card needed · 1 active campaign on Free
Creator costs are separate. For brands and agencies.

Your campaign could look like this
C creamatchInteractive preview · Sample data
Campaign workspace

A new favourite in KL

In production
Creators confirmed3 / 3
Ready for review2 videos
Campaign typeUGC video
Your next step: review the content

Leave feedback before the final files are delivered.

A
Aina · Café walkthrough1 UGC video · 30s
Your review
D
Daniel · The first sip1 UGC video · 30s
Your review

Production timeline

Brief agreedComplete
Creators confirmedComplete
3Content reviewNeeds your review
4Final deliveryAfter approval
Click through the tabs. Try a content approval.No login needed
One brief. Every moving part.
  • TikTok
  • Instagram
  • Threads
  • UGC & events
Want us to run it? Meet managed campaigns

A campaign, not a hundred conversations

From “who’s a good fit?” to “ready to publish.”

01

Find your fit in our network.

Discover Malaysian creators. Compare their portfolios, niches and available performance data, then choose a lineup for your brief.

02

Give every draft a next step.

Review scripts and videos against the brief. Keep approvals and revision feedback with the work.

03

Know what’s delivered. And due.

Follow deliverables, agreed payment stages and invoices in the campaign workspace.

What are you creating next?

Start with the outcome. Build the brief around it.

Explore all campaign services

From the first brief to final delivery

Know what’s happening. Know what needs you.

Keep the brief, creator decisions and content feedback together. Try a sample campaign below—no account or real booking needed.

Get to know the platform
creamatch

Interactive example · UGC video

Campaign brief
Kopi Petang

Introduce your café to people nearby.

Delivery

Brand’s own channels

Content style

Natural, like a conversation
  1. 1Brief
  2. 2Shortlist
  3. 3Draft
  4. 4Delivery

Start with your business.

Tell us what you sell and who you want to reach. Creamatch helps turn it into a creator brief.

Business example

Like how it works? Let’s plan yours.

Start my brief

All names, drafts and posts are examples. This is a simplified walkthrough, not the full portal. Playing or approving here creates no campaign, post or payment.

Made by Malaysian creators

Find the right style for your story.

Real creator portfolio samples, shared as creative references. Availability, scope and usage rights are agreed for each campaign.

Browse creator portfolios

The Malaysian creator network

Local voices. Measurable engagement.

1,796

approved Malaysian creators on Creamatch

Staff and test accounts excluded. Availability is confirmed per campaign.
TikTok1,623
Instagram1,382
Threads557
Creators with an account listed on their profile—not verified active accounts. One creator may use multiple platforms. — means unavailable.
Explore the creator network

Engagement by platform

Published research

2026-08-172026-09-16 · 30 days

A research sample, not the entire network. Different sample sizes—not a platform ranking or a forecast of your results.

View-based engagement rate

TikTok8.01%

239 sampled creators · 2,045 posts

Instagram8.08%

11 sampled creators · 84 posts

Threads

Included in our creator network. A comparable view-based engagement benchmark is not available in this edition; Threads interactions are not treated as views or a 0% rate.

247 creators in the full study2,234 measured posts
What these numbers mean

Engagement = likes, comments, shares and saves ÷ measured views. Views use views, reach or impressions, in that order. This dated research sample is separate from the current network count; it is not campaign performance or a guarantee of results. Coverage differs by platform, so this is not a ranking. Creators can appear on multiple platforms; small cohorts are not published.

Read the full study & methodology

Your team runs it. Or ours does.

Choose how much support you need. Brands and agencies use the same client account.

Self-serve platform

You lead the campaign.

Set up your brief, review creators and manage approvals in your workspace. Start on Free, then choose a plan for your campaign volume.

Compare plansCreator payments and applicable SST are separate from subscription fees.

Managed by Creamatch

Give us the brief. Stay in control.

Our team scopes the work, coordinates creators and manages production. You approve the lineup, quotation and content at the agreed stages.

Brief our teamA scoped quotation, confirmed before production begins.

AI connected to your workflow

Start with a conversation.

Use Aria to shape your campaign brief, or connect a compatible AI assistant through MCP. MCP access is included on every plan; you control the permissions you grant.

Plan with Aria
Example prompt
“Help me brief a UGC campaign for my café in Kuala Lumpur.”

Start with your product, audience, deliverables and budget. Review the draft before taking the next step.

Local knowledge for your next decision.

Understand Malaysian creator ratesWhat is UGC, and when should you use it?Explore our creator performance research

Before you start.

Practical answers for Malaysian brands and agencies.

Read all FAQs
What can my brand book?

Book creator posts for TikTok, Instagram and Threads, or UGC videos for your own channels. Your brief defines the deliverables, audience, timeline and usage rights.

How much does a campaign cost?

The quote depends on creator selection, content quantity, production needs and usage rights. Use the free estimator for a budget range, then review the final scope, SST and total before confirming. A software subscription is separate from campaign and creator costs.

When does my brand pay?

For managed campaigns, review the scope, creator lineup and final quote first. For new self-serve campaigns, choose the lineup and make one secure campaign payment to Creamatch before creator work starts; Creamatch then handles creator payouts.

How long does a campaign take?

Timing depends on creator availability, product delivery, the content required and review rounds. Agree on the schedule before production. Tell us about a fixed launch date in your brief so the team can check feasibility.

What is the difference between UGC and influencer campaigns?

UGC gives your brand content files to use within the agreed usage rights. Influencer campaigns include posting to the creator’s own audience. Paid advertising rights and additional usage should be agreed in the scope.

Can I plan content every month?

Yes. Include your monthly content needs and budget in a brief. The team can scope recurring work with you. Creator availability, deliverables and pricing are confirmed before each agreed campaign.

Let’s get your next campaign started.

Here as a creator? Explore creator opportunities